What is the role of flow wrap packaging in today’s world and that of tomorrow? A White Paper, resulting from a collaboration between academics and key figures in the industrial packaging sector, investigates the theme.
The publication, entitled "Flow wrap packaging: the most with the least. High protection, low impact" was curated by the Politecnico di Torino in collaboration with leading companies and specialised groups, and will be presented on Thursday 5th May during Ipack-Ima.
"The study was conducted by a Design research unit of the Politecnico di Torino, but in continuous contact and discussion with the numerous national and international parties involved" write the curators Beatrice Lerma and Doriana Dal Palù in the publication's foreword.
The impetus for the project was the intuition of Riccardo Cavanna: "The White Paper seeks to bring the world of the circular economy closer to that of policy makers and new generations capable of influencing future consumer trends. To avoid there being more flow wrap packaging than fish in our seas, we need to be world leaders, not only in the packaging sector (where Italy is already at the forefront), but also by stimulating and exporting a supply chain development model for a genuinely circular economy".
